Amidst a period of significant pressure across the cryptocurrency sector, Ripple is taking assertive steps to expand. The blockchain firm has revealed a share buyback initiative valued at up to $750 million, which establishes a company valuation of $50 billion. This figure represents an approximate 25% increase from its November 2025 valuation.
Institutional Adoption and Corporate Investment
Alongside the buyback news, it was disclosed that Goldman Sachs reported a $153.8 million position in spot XRP ETFs in its Q4 2025 13F filing, making the bank the largest institutional holder of these products. Launched in November 2025, these XRP ETFs accumulated inflows of $1.6 billion by January, ranking them among the fastest-growing crypto ETFs after Bitcoin. Currently, seven spot XRP ETFs are trading in the United States, with a combined managed asset value of around $1 billion.
On the corporate development front, Ripple has made substantial recent investments: $1.25 billion for the prime broker Hidden Road, $1 billion for the treasury management firm GTreasury, and $200 million for the stablecoin platform Rail. In early March, Ripple Prime was added to the DTCC’s NSCC directory—an institutional milestone enabling the company to settle post-trade volume directly via the XRP Ledger.
The Buyback Signal and Historical Context
The tender offer is scheduled to run until April and is available to both investors and employees. This is not Ripple’s first repurchase program. In September 2025, the company initiated a billion-dollar tender at a $40 billion valuation, which saw limited participation as employees were largely unwilling to sell. Prior to that, Ripple bought back shares worth $285 million at an $11 billion valuation in January 2024.
Should investors sell immediately? Or is it worth buying XRP?
The current $50 billion valuation comes during a market phase where Bitcoin trades more than 40% below its October peak, and XRP itself sits roughly 60% under its all-time high. Ripple President Monica Long recently confirmed that an initial public offering is not currently planned.
Divergence Between Company and Token
The corporate strength has not, so far, been mirrored in the price of the associated digital asset. XRP is currently trading near $1.41, placing it more than 60% below its 52-week high of $3.56. Between February and March, funding rates were predominantly negative, indicating that derivatives traders have been leaning toward bearish bets.
On-chain data, however, presents a contrasting picture. Since the beginning of March, large wallet addresses have increased their XRP holdings by approximately 140 million tokens—a value of nearly $200 million at current prices. Whether this accumulation signals an impending price recovery remains uncertain. What is clear is that Ripple the company and XRP the token are currently moving on divergent paths.
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